Meet Jeffrey Cheung and Unity Skate
Jeffrey Cheung is a Bay Area based, Chinese-American artist, who is the co-founder of Unity Press and Unity Skateboard Company.
Cheung’s bright figurative work celebrates queerness within his personal life and within skate culture. He is a prolific maker, whose vivacious art examines freedom, identity, and intersectionality, through bold color and intertwined characters. Cheung’s figures stem from his homoerotic zine making practice and have grown into larger than life paintings. On canvas his playful androgynous characters fearlessly take up space, blend together and playfully unite in non-binary identities. His genderless body positive world questions the boundaries of sexuality, body, gender, and race. Cheung’s simplistic line-work of gender nonspecific bodies offers a clever yet loving response to the heteronormative male gaze creating a more inclusive and accessible entry point.
Centered in the art and social justice practice of Jeffrey Cheung and Unity, Unity at the Initiative is designed to give visibility and community to skaters, Queer and Trans Black, Indigenous, People of Color (QTBIPOC), and Asian Americans while challenging mainstream perceptions of each group. In addition to showing new site-specific work by Cheung, Unity at the Initiative will also showcase the work of over 25 Philadelphia-based artists around the themes of racial and queer identity, physical movement, and resistance. Major support for Unity at the Initiative has been provided by The Pew Center for Arts & Heritage.